Episode 261: Overcoming Rate Shock With Actual Prices

Parade of Techniques:

1. You know how it’s nice to be a giver? And to give something to your Platinums, some folks in your Book of Business, that will keep giving. A POT from one of Mary’s students for Valentine's Day this year.

2. Do you know how excited folks are when they discover the magic of 5-90-10? Well, we now have 5-90-10 Squared.

Ask the Experts:

1. What if I could give you a little technique to motivate buyers to buy now, you know, especially if you have a “declining price market”?

2. My number one goal is to make sure that I’m giving my clients the best advice. But I don’t know what to factor into when I’m determining comps. Are some comps better than others? Do I give some comps more weight than others? What are you doing right now?